Fast fashion in general has over-expanded. Forever 21 , specifically, opened stores in many class-A malls and then went into B and C malls. The retailer is in some markets that really aren’t large enough to support its stores. Jeff Green of Hoffman Strategy Group spoke to National Real Estate Investor about Forever 21’s future and that of other fast fashion retailers in the article below.Read More
Are outlet centers losing some of their appeal? Jeff Green, partner with Hoffman Strategy Group, points out why the outlet center sector “appears to be plateauing” in this National Real Estate Investor article.Read More
Student housing developers know students and what drives students and their parents to make housing decisions. “To create a genuine mixed-use place in a university setting, however, developers must fully understand the broader market,” says Dan Sheridan, partner with Hoffman Strategy Group. Without this understanding and knowledge, a mixed-use project can become a mixed-up project.Read More
“Rent-A-Center had unfortunately become an anchor for Class B and C centers, and not the kind of tenant featured in major power centers,” Jeff Green says. “For property owners of these centers, Rent-A-Center’s closures may be an especially big hit.”Read More
In 2016, Mayor Holly Brinda commissioned Jeff Green, head of Jeff Green Partners, and the Hoffman Strategy Group to assess and create a redevelopment plan and conceptual site design for Midway Mall that could serve as a tool for development and a selling point to anyone willing to invest in the mall’s potential.
In the plan, Jerry Hoffman said the market needs another hotel — possibly an 80-room or similar-sized upper- to midscale brand hotel by 2020.Read More
“Traditional sit down restaurants, fast casual uses, food halls, now cinemas with expanded and elevated F&B, etc., all, to some extent, compete for the same customer,” says Dan Sheridan, partner with Hoffman Strategy Group. “Are landlords and developers planning for this?,” he asks.Read More
Jeff Green, partner with Hoffman Strategy Group, says that e-commerce is not at all the biggest reason for the retailer's struggle. The chain now only has two Sears stores in the region - at Chesterfield Towne Center and Virginia Center Commons in Henrico.Read More