Jerry L. Hoffman, Founder

Jerry L. Hoffman, Founder

Jerry Hoffman

Jerry Hoffman is the Founder of Hoffman Strategy Group.  Mr. Hoffman is an Economist with extensive national experience in implementing supply-and-demand analytics to produce market and feasibility studies for the development or redevelopment of retail, residential and hospitality and their integration in mixed-use environments.

Mr. Hoffman is a highly sought-after expert resource and trusted advisor because of his unique economic perspective offering a comprehensive range of insight reaching across all areas of real estate markets. Jerry provides sales projections, site location analytics for acquisition, development, leasing and asset management and incorporates quantitative and behavioral Economics of Location™ for the optimal mix of uses and tenants. Clients include publicly-traded REIT’s and privately-held real estate companies.

(402) 560-0722 • Jerry@HoffmanStrategy.com


 Dan Sheridan, J.D., Partner

Dan Sheridan, J.D., Partner

Dan Sheridan

Dan Sheridan, J.D., is a Partner of Hoffman Strategy Group.  Mr. Sheridan is nationally recognized for his extensive background in the shopping center industry, mixed-use master planning and programing, and his experience in general redevelopment and repositioning of retail assets.

Mr. Sheridan worked to develop value creation strategies that included asset redevelopment and repositioning as Chief Operating Officer of Centennial Real Estate.  As President of the Retail Properties Division at the Irvine Company, Dan was responsible for their Retail Properties portfolio, including Fashion Island in Newport Beach, the Irvine Spectrum Center in Irvine and the Market Place in Irvine and Tustin, California.  At General Growth Properties (GGP), Mr. Sheridan was their Executive Vice President of Asset Management responsible for overall financial and operational performance, including new development, redevelopment, leasing, marketing and operations of a 50M SF portfolio spread across multiple states.

(949) 877-2855 • Dan@HoffmanStrategy.com


 Jeffrey S. Green, Partner

Jeffrey S. Green, Partner

Jeff Green

Jeff Green is a Partner of Hoffman Strategy Group. Mr. Green is also the President and CEO of Jeff Green Partners. He has 30 years of extensive national consulting experience in the retail industry providing a full spectrum of analytical and data interpretive services. Jeff provides the kind of in-depth analysis that generates critical context, penetrating insight, sales projections, demographic profiles, feasibility studies and valuable strategic direction across the country and Internationally to leading retailers, property owners, and developers for development and repurposing ventures. When national media needs industry analysis, they turn to Mr. Green for his expertise, experience and insights on retail and redevelopment trends.

Mr. Green was President of the Market Insite Group which specialized in developing web-based tools to assist retailers and property owners in site and tenant selection.  He was also President and Owner of The Green Group which merged with the Market Insite Group in 2001.  In total Mr. Green has had 35-years of experience of providing consulting services to retail, restaurant and entertainment tenants.

(415) 847-1770 • Jeff@HoffmanStrategy.com