Hoffman Strategy Group provides comprehensive market analysis and strategic planning services, tailored to the specific needs of our clients. Where appropriate, we emphasize close coordination and continuity with existing market research. We also have assisted many companies in establishing or expanding their research departments.


Retail

Shopping Center Research

  • Location Analysis

  • Consumer Profiling

  • Tenant Mix Evaluation

  • Distressed Center Repositioning and Redevelopment

  • Assessing Center Viability Long-Term

  • Marketing

  • Expansion (or Contraction) Opportunities

Urban Redevelopment

  • Location Analysis

  • Retail Master Plans for Downtowns

  • Highest and Best Use Analysis

  • Supportable Space Analysis

  • Retail Void Analysis

  • Tenant Mix Recommendations

  • Adaptive Reuse

  • Mixed Use Developments

Hotel Feasibility

  • Competitive Analysis

  • Supportable Format

  • Size and Amenity Recommendations

  • Revenue Projections

Office Space Research

  • Analysis of Existing Market

  • Existing and Historical Absorption

  • Supportable Space Recommendations

  • Analysis of Target Tenants

  • Revenue Projections

Single and Multi-Family Residential Feasibility

  • Assessment of Existing Housing Stock

  • Measurement of Supply and Turnover

  • Analysis of Historical Absorption

  • Analysis of the Demand for New Housing

  • Supportable Residential Type (single-family, condominiums and/or apartments)

  • Forecast Sales and Recommend Price Range, Amenities, etc.

  • Project Absorption


Mixed-Use

Shopping Center Research

  • Location Analysis

  • Consumer Profiling

  • Tenant Mix Evaluation

  • Distressed Center Repositioning and Redevelopment

  • Assessing Center Viability Long-Term

  • Marketing

  • Expansion (or Contraction) Opportunities

Retail Expansion Planning

  • Site Feasibility Studies

  • Customer Profiling

  • Definition and Analysis of Trade Area

  • Target Customer Profiling (Demographic and Psychographic)

  • Competitive Review

  • Determination of Expenditure Potential

  • Sales Forecasting

  • Cannibalization (Sister Store Impact) Analysis

  • Prioritization of Expansion Opportunities

  • Overall Strategies for New Market Entry or Existing Market Expansion

  • New Store Format Development

  • Image Analysis

Retail Real Estate Planning & Investing

  • Underwriting Retail and Real Estate Credits for Acquisitions Financing in the Public and Private Market

  • Investment Strategies

  • Asset and Securities Underwriting

  • Liquidation of Assets

  • Valuations

  • Repositioning Retailers’ and Developers’ Assets

Medical Retail Planning

  • Site Feasibility Studies

  • Definition and Analysis of Trade Area

  • Target Customer/Patient Profiling (Demographic and Psychographic)

  • Competitive Review

  • Sales Forecasting

  • Image Analysis

  • Overall Strategies for New Market Entry or Existing Market Expansion

Litigation Support

  • Market Analysis

  • Market Research

  • Retail Store Leasing

  • Retail Marketing


Commercial

Medial Retail Planning

  • Site Feasibility Studies

  • Definition and Analysis of Trade Area

  • Target Customer/Patient Profiling (Demographic and Psychographic)

  • Competitive Review

  • Sales Forecasting

  • Image Analysis

  • Overall Strategies for New Market Entry or Existing Market Expansion

Hotel Feasibility

  • Competitive Analysis

  • Supportable Format

  • Size and Amenity Recommendations

  • Revenue Projections

Office Space Research

  • Analysis of Existing Market

  • Existing and Historical Absorption

  • Supportable Space Recommendations

  • Analysis of Target Tenants

  • Revenue Projections

Single and Multi-Family Residential Feasibility

  • Assessment of Existing Housing Stock

  • Measurement of Supply and Turnover

  • Analysis of Historical Absorption

  • Analysis of the Demand for New Housing

  • Supportable Residential Type (single-family, condominiums and/or apartments)

  • Forecast Sales and Recommend Price Range, Amenities, etc.

  • Project Absorption